Types of Blogs :: Lessons from Digital Photography School
Friday, September 15th, 2006I’m currently writing a book on Newbie Blogging - and taking the time to spell out each kind of blog has been a fun and interesting process. I also mentioned that I am in the planning phase of launching some other blogs, but I am plotting carefully to ensure that the time I invest is time well spent.
It is interesting to note that different blogs generate revenue in different ways. Some do well with AdSense, some not so well. I read an interesting post from ProBlogger on the subject - from the depths of his archives - on Why AdSense is Not Suitable for All Blog Types.
Key points from his article:
- Certain topics simply won’t do well with AdSense because of the nature of the material - including political blogs, religion blogs, and gossip/celebrity blogs
- Some of the biggest blogs out there aren’t using AdSense at all - likely because high volumes of traffic opens different (or more appropriate) doors of revenue opportunities
- He makes mention that his Digital Photography blog is his highest earning blog to date.
This is exactly the kind of market research I need as I decide what new blogs to launch. Darren sent me a really cute and enjoyable post from his Digital Photography School Blog :: How NOT to Tip Your Family Over with Digital Photography While on a Vacation (relevant to us as moms too!!).
I was super impressed with the content (as I just got my own new digital camera!!) but also with the blog’s Alexa Rank. Darren’s suite of blogs is a smart move in that he offers comparison shopping as well as how-to content - turning surfers into loyal readers of his content across several domains.
Hhmmmm…. somthing to think about
I’ve also compiled a list of a wide variety of types of blogs - if you think of any others - please add them to the list!
- Advertising supported – blogs that run like newspapers or magazines – lots of good content with ads to support the blogger
- Consulting blogs – for the self employed and entrepreneurs, these blogs create visibility and help them build a mailing list and attract business leads
- Tutorial and how to blogs – these sites earn revenue off of product recommendations or advertising
- Shopping blogs – featuring products in a certain theme or niche
- Review blogs - can be a shopping blog or just commentary
- Company blogs – as a supplement to a company web site
- Group blogs – written by multiple authors
- Book Author blogs are a given – they generate interest for their books and build a following and reputation simultaneously
- Personal blogs – online journals and communities built to connect family and friends
- Vlogs – video blogs
- Photoblogs – photography blogs
- Podcast blogs – content delivered via downloadable audio files
- Political blogs – pretty self explanatory
It’s important to note that many blogs are a combination of these things in a certain niche - so add to the list “Niche Blogs”.