Types of Blogs :: Lessons from Digital Photography School

 

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I’m currently writing a book on Newbie Blogging - and taking the time to spell out each kind of blog has been a fun and interesting process. I also mentioned that I am in the planning phase of launching some other blogs, but I am plotting carefully to ensure that the time I invest is time well spent.

It is interesting to note that different blogs generate revenue in different ways. Some do well with AdSense, some not so well. ;) I read an interesting post from ProBlogger on the subject - from the depths of his archives - on Why AdSense is Not Suitable for All Blog Types.

Key points from his article:

  • Certain topics simply won’t do well with AdSense because of the nature of the material - including political blogs, religion blogs, and gossip/celebrity blogs
  • Some of the biggest blogs out there aren’t using AdSense at all - likely because high volumes of traffic opens different (or more appropriate) doors of revenue opportunities
  • He makes mention that his Digital Photography blog is his highest earning blog to date.

This is exactly the kind of market research I need as I decide what new blogs to launch. Darren sent me a really cute and enjoyable post from his Digital Photography School Blog :: How NOT to Tip Your Family Over with Digital Photography While on a Vacation (relevant to us as moms too!!).

I was super impressed with the content (as I just got my own new digital camera!!) but also with the blog’s Alexa Rank. Darren’s suite of blogs is a smart move in that he offers comparison shopping as well as how-to content - turning surfers into loyal readers of his content across several domains.

Hhmmmm…. somthing to think about ;)

I’ve also compiled a list of a wide variety of types of blogs - if you think of any others - please add them to the list!

  • Advertising supported – blogs that run like newspapers or magazines – lots of good content with ads to support the blogger
  • Consulting blogs – for the self employed and entrepreneurs, these blogs create visibility and help them build a mailing list and attract business leads
  • Tutorial and how to blogs – these sites earn revenue off of product recommendations or advertising
  • Shopping blogs – featuring products in a certain theme or niche
  • Review blogs - can be a shopping blog or just commentary
  • Company blogs – as a supplement to a company web site
  • Group blogs – written by multiple authors
  • Book Author blogs are a given – they generate interest for their books and build a following and reputation simultaneously
  • Personal blogs – online journals and communities built to connect family and friends
  • Vlogs – video blogs
  • Photoblogs – photography blogs
  • Podcast blogs – content delivered via downloadable audio files
  • Political blogs – pretty self explanatory

It’s important to note that many blogs are a combination of these things in a certain niche - so add to the list “Niche Blogs”.

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    Comments

    1.
    On September 15th, 2006 at 1:37 pm, katiebird said:

    Wendy, This is a very important subject to me — I’m quickly approaching my first full year of blogging, but I still feel very much the newbie. As I think about ways to earn some money (even just enough to cover expenses), I get confused.

    I’ve thought through where/how I fit in the blog-universe. And it’s not very clear. I mean I know what I WANT it to be, an online discussion group about nutrition & health — but I’m not sure how that fits within the standard niches. Or if I should even worry about it.

    I can’t wait to see your book — I have a feeling it will be VERY useful!

    2.
    On September 15th, 2006 at 1:45 pm, eMom said:

    KB - do you do a lot of reading on the subject? You could start a nutrition book review blog - with affiliate links to the books and other helpful resources. You could also try different ‘fad’ diets and review them as well - most companies have affiliate links for their diet programs too. I know you are going gangbusters with your simple plan of walking water and fiber supplements - but it might be easier to go on a true “diet” if you know you only have to do it for 7-14 days. Just a thought.

    I think I know a talented library employee who might be able to help dig up a book or two…. ;)

    3.
    On September 15th, 2006 at 2:03 pm, katiebird said:

    Hmmm….and the whole world opens before my eyes…..

    The opportunities are endless, aren’t they?

    Sure, send me your friend’s email! :)

    4.
    On September 15th, 2006 at 7:02 pm, RisingSunofNihon said:

    Your book sounds like it will be very interesting and helpful! I try to read ProBlogger every now and again, but usually don’t have time. It will be nice to have someone distill his most relevant tips!!

    5.
    On September 16th, 2006 at 3:34 am, Adnan said:

    Hey Wendy,
    I’ve visited your blog a few times now from Problogger and from search engines and I just want to say great work. I love the organized layout of our blog posts and the amount of interaction you seem to have built here. Great work!

    Nice post as well. I’ve become more aware of promoting affiliate programs (like with Yaro’s post that you mentioned), as my Adsense although it is doing well, just doesn’t seem to be performing. An ebook is also something that I would be looking into (in the entrepreneur niche) and I would love to know how it pans out for you.

    Good luck - and I’ll definitely be adding this site to my list of fav’s!
    Adnan

    6.
    On September 19th, 2006 at 9:44 pm, Brooke said:

    Hey Wendy, I’m getting a lot out of your blog and really enjoy your writing style. I have another type of blog to add to the list, similar to a photography blog but a bit different - the artist’s blog.

    I think there are some unique ways an artist/designer can make money - ie: the likes of cafepress-type stores, straightforward art-selling, etc. - all of which I’m playing around with in my head while I await my US work permit. I can’t earn any income till I have it (I’m a Canadian who’s just married an American and moved to the US, hence the situation), so I have the luxury of really thinking all this out, but at the same time, I know some trial and error is inevitable, thus I’m anxious to get on with it!).

    Anyway, I too am looking very much forward to your book! :)

    Brooke

    7.
    On September 20th, 2006 at 3:34 pm, eMom said:

    Brooke - you are so right - and I should have thought of that myself because I used to be an artist (well before the blogging era!!).

    Interesting situation that you can’t earn income here yet - can’t you just claim it as a Canadian citizen?? I’d be curious to hear how it goes, because one of my best friends is engaged to a Canadian woman himself, and they will likely face some of the same obstacles.

    Thanks for dropping by and welcome :)

    8.
    On March 21st, 2007 at 11:30 am, Brooke said:

    I have my green card now, but yeah, before getting my work permit, apparently I couldn’t so much as hold a yard sale. Of course, who could say it wasn’t my husband taking the income? There are ways around it I’m sure.

    Used to be an artist… can you ever entirely stop being an artist, really? ;)

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